Home > About Us > Mission Statement
Mission Statement
- ‘To provide assistive technology solutions that are so highly valued by our customers they become an essential tool they use in their daily lives.’
- ‘To be a professional team, working together and with stakeholders, to develop a long-term, sustainable and ethical business.’
Our stakeholders include individual customers, employees, professionals, suppliers, authors, partners, needs assessors, teachers and funders.
Vision
We aim:
- To provide relevant technology products that represent best value with quality training and support services to meet the specific needs of the individual.
In order to do this we try:
- To find ways to use technology to help overcome the disabilities and difficulties that most of us will experience at some stage in our lives
- To be a world-leading source of good, unbiased information about dyslexia, disabilities and technology.
- To provide excellent, accurate and timely customer service.
- To take the lead in developing new standards of performance.
- To provide an environment where all employees can realise their potential, identify with their work and enjoy achieving excellence.
- To reward staff for initiative, high performance and contributing to our success; but without the distortion of specific commission on sales to individuals so that we recommend only what you need.
- To meet our obligations to our environment by reducing waste in the energy and resources we consume; and by selecting products to reduce their impact on our ecology.
